Adobe continues to evolve its pro video ecosystem with new AI-driven tools, a redesigned mobile editing app, and a deep commitment to ethical AI development. At Adobe MAX 2025, I spoke with Meagan Keane, Director of Product Marketing for Adobe’s Pro Video software, about how these updates are shaping the future of filmmaking workflows. Here at Adobe MAX 2025, we had the opportunity to talk to Meagan Keane and learn more about the direction Adobe is taking with its well-established Adobe Premiere Pro, alongside the introduction of a new mobile version. Meagan emphasized that AI has been part of Premiere Pro for nearly a decade, powering tools such as Auto Reframe, Auto Ducking, and Auto Color. What has changed, she explained, is the introduction of generative AI. According to Meagan, many of the current developments, like Enhanced Speech, were a direct response to users asking for the Adobe Podcast technology inside Premiere. Premiere Pro: AI assistant, not a replacement for human touch While some creators worry AI might replace the human touch, Meagan clarified that Adobe’s goal is to amplify creativity, not automate it. Generative features like Generative Extend are meant to fix imperfect shots or fill missing frames—tasks that support rather than replace editorial decisions. In other words, even when creators use generative tools, their personal perspective defines what makes a piece engaging. Premiere Mobile: Editing on the go Adobe’s new Premiere Mobile app—launched in late September, and according to Meagan, has already attracted over a million users. Unlike...
read more...
Published By: CineD - Yesterday
- 2 days
- The latest Adobe Camera Raw version 17.5.1 supports the Nikon ZR camera and the latest Laowa lenses for Z-mount
Nikonrumors (Yesterday) - The latest Adobe updates added support for the new Nikon ZR camera and the latest Laowa lenses for Nikon Z-mount: List of the latest camera support added List of the latest lens support added Fixed issues in Adobe Lightroom What’s new in Lightroom What’s new in CC Adobe Express updates... - Adobe MAX 2025: Premiere Gets New AI Masking Features For Easier Adjustments
NoFilmSchool (2 days ago) - While AI and Firefly might be the biggest news at Adobe MAX this year, video editors are also getting some notable new features and updates to Premiere. With the release of Premiere for iPhone earlier this year, which has been further highlighted at MAX, Premiere for desktop remains familiar yet... - 3 days
- Adobe MAX 2025: A Preview of How Firefly Aims to Power the Future of Creativity NoFilmSchool (3 days ago) - Packed into the main auditorium for this year’s Adobe MAX conference in Los Angeles, it’s clear that the buzz in the room is a familiar refrain. AI is here, and it’s changing everything. While the initial shock of AI might not have worn off for anyone yet, what AI is...
- Adobe MAX 2025 – The Firefly Image Model 5 Era Begins
CineD (3 days ago) - At Adobe MAX 2025 in Los Angeles, Adobe unveiled a sweeping range of AI-driven innovations across Firefly, Creative Cloud, and GenStudio. Center stage stood the new Adobe Firefly Image Model 5 — the company’s most advanced image generation and editing model yet — signaling a new era of precision, realism,... - Nikon Releases RWG/Log3G10 to Rec.2020 N-Log LUT for N-RAW in Premiere Pro CineD (3 days ago) - Nikon has published a free “RWG/Log3G10 to Rec.2020/N-Log” LUT to streamline grading of N-RAW clips recorded in N-Log tone mode when opened in Adobe Premiere Pro (Beta), which currently interprets those files in RED Wide Gamut with Log3G10. If you are cutting Nikon N-RAW in Premiere Pro and want to...
