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- The impossible comparison: Hasselblad 907X 100C vs. Olympus EPL6 by George Holden
43Rumors (Sunday, 8 February) - George Holden made the impossible comparison between the Hasselblad 907X 100C vs. Olympus EPL6: The Luxury vs. Bargain Metaphor: Shooting with the Hasselblad is compared to a high-end designer store experience, while the Olympus EPL6 is like hunting for treasures in a “bargain bin” at TK Maxx. Shared Aspect Ratio:... - George Holden: This MFT Camera Finally Nails The Kodachrome Film Look 43Rumors (Friday, 6 February) - George writes: Following testing the Kodachrome JPEG recipe on the Olympus PEN F, I wanted to create a Kodachrome preset to use on other micro four thirds mount cameras from Olympus, OM-System and Lumix. So, in this video, we’re going to test this preset on 3 different cameras to see...
- In 2026, OM SYSTEM will celebrate its 90th anniversary of OM camera manufacturing! 43Rumors (Monday, 26 January) - In a recent press release Olympus Japan stated that 2026 will mark the 90th anniversary of the OM camera manufacturing. Hard to believe they would not honor this with a launch of a new camera. Maybe a new OM-10V which certainly is needed but also certainly not as exciting as...
- What could be coming in 2026 from Olympus? 43Rumors (Friday, 23 January) - 2026 marks the 90th anniversary of the OM camera lineage. With that milestone, enthusiasts expect OM System (formerly Olympus) to mark the occasion with new cameras across mirrorless and rugged compact lines. Below is a curated roundup of credible rumors and informed expectations. Note: details are unconfirmed until officially announced....
- The 2025 Hybrid Mirrorless Camera Rankings
EOSHD.com blog (Tuesday, 23 December) - As another year draws to a close here are EOSHD’s official observations on the camera market for 2025, new vs used. And which cameras for both stills and cinema stood out for value for money in 2025? It’s making more and more sense to buy a used camera, and... - Surprising Trend: Olympus E-P7 Interest Is Higher Now Than Five Years Ago! 43Rumors (Friday, 19 December) - If you analyze Google Trends, you’ll notice that interest in the Olympus E-P7 is actually higher now than it was five years ago. This renewed attention is largely driven by Asian markets, where the camera is still selling strongly. The exact reason isn’t entirely clear, but it’s relatively affordable, packed...
- Robin Wong: This Legendary Olympus Lens Shoots Epic Portraits 43Rumors (Tuesday, 16 December) - Robin Wong explores the Olympus Zuiko Digital 50mm F2 Macro lens, showcasing its capabilities as both a macro and portrait lens. He demonstrates this lens’s performance when mounted on the OM System OM-1 body, particularly highlighting shooting portraits. Key Points Overview of the Olympus 50mm F2 Macro: Celebrated for its...
- The Olympus OM-1 goes full frame OM EOSHD.com blog (Tuesday, 16 December) - Olympus never gave us a digital full frame camera. It’s one of the biggest regrets of the camera industry. However they did leave us with this… the final Olympus Micro Four Thirds camera. I have just fitted a Metabones Speed Booster with Olympus OM SLR lenses to my OM-1,...
- November data: Here are the best-selling cameras and lenses on the Japanese market. 43Rumors (Sunday, 14 December) - BCN tracks roughly 50% of Japan’s retail camera sales. These were the best-selling models in November and once more the Olympus E-P7 proves to be a hotseller! Best selling system cameras: Canon EOS R10 RF-S18-150 IS STM Lens Kit — BHphoto, Amazon, Adorama, Fotokoch, Foto Erhardt, Calumet, Clifton Sony VLOGCAM...
- OM 40-150mm lens review by Robin Wong 43Rumors (Saturday, 22 November) - In his latest video, Robin Wong proves that you don’t need high-end gear to capture professional-looking images. Shooting a mini concert from the audience with the compact Olympus OM-D E-M10 and the budget-friendly Olympus M.Zuiko Digital ED 40-150mm f/4-5.6 R, he delivered sharp, vibrant, and emotionally powerful photos — even...
- Why George Holden loves the PEN-F and doesn’t like the “superior” Sony A9III 43Rumors (Monday, 17 November) - Can a camera really make you a better street photographer? George Holden explored this question in a recent video, and his answer might surprise you. While high-end gear can help refine your technical skills, it won’t necessarily improve your ability to spot great moments on the street. He compared the...
- What next for Micro Four Thirds? EOSHD.com blog (Saturday, 15 November) - The Panasonic GH7 I believe to be the final model, but the second hand value of some Micro Four Thirds cameras has been on the increase. Could the system still find it’s way to co-exist with a legion of cheap and small full frame cameras, or is it game...
- Interview with OM System at the 2025 Paris Photo Show 43Rumors (Friday, 31 October) - Phototrend had a chat with Thierry Bourque , product specialist and training manager at OM Digital Solutions. About the financial situation he says: OM Digital Solutions is still on track and in line with its growth prospects. Following the acquisition by JIP , there is more fresh money for R&D,...
- Olympus 40-150mm f/2.8 PRO Review by Chris Baitson: “sharp and versatile” 43Rumors (Sunday, 26 October) - Chris Baitson tested the OM 40-150mm f/2.8 PRO lens you can get for $1499 at BHphoto and Amazon. His conclusion in shot: The OM System/Olympus 40–150mm f/2.8 PRO is a sharp, versatile 80–300mm-equivalent zoom with a fast constant aperture—great reach, low-light and subject separation, clearly outperforming the cheaper 40–150mm kit....
- Robin Wong review of the Olympus E-PM2 43Rumors (Thursday, 23 October) - In his latest video, Robin Wong revisits the Olympus PEN Mini E-PM2 and shows why it’s still a joy to shoot with for street photography. Ultra compact and lightweight: Easily fits in a pocket or small bag, yet feels solid thanks to a metal-reinforced build. Great colors and image quality:...
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