- Last three hours
- Rig Up Your Favorite Cameras With These On-Sale Modular Tilta Camera Cages
NoFilmSchool (Today) - When launching a career in filmmaking and videography, one often thinks only in terms of the camera and the project. And while it's true that a good filmmaker can work with whatever gear is given to them, there can often be blind spots about all of the external gear and... - The Perfect Standard Prime For Your Sony Full-Frame Cameras is Finally Here NoFilmSchool (Today) - Teased earlier this week, the new Viltrox AF 50mm f/1.4 FE is finally here. Instantly becoming a top option for Sony E-mount shooters, this new standard prime should be quite popular for both photographers and videographers looking for an everyday lens that offers plenty of performance and versatility.Let’s look at...
- 12 hours
- Viltrox 85mm F/2.0 AF Sony FE already available for preorder at 319 €
SonyAlphaRumors (Today) - On October 20 Viltrox will launch the new 85mm F/2.0 AF Sony FE. But the lens is already available for preorder in some German stores and here are the leaked images: Thanks to the tipster! The post Viltrox 85mm F/2.0 AF Sony FE already available for preorder at 319 €... - Matt Johnson predictions about the Sony FX3II SonyAlphaRumors (Today) - Matt argues Sony’s strategy is to create one advanced sensor and deploy it across 4–5 camera bodies—hybrid, cinema, and vlogging versions—before investing in the next-gen chip. This approach keeps sensor output high across divisions while spreading R&D costs. Since the A7S III/FX3 sensor is now five years old, he believes...
- Curious story about blind photographer Gary Williamson using the Sony A7cII SonyAlphaRumors (Today) - Sony is increasing its efforts to support blind photographers. Above, you can watch an inspiring interview with blind photographer Gary Williamson. Sony has also re-uploaded the promotional video for the Sony 16mm G lens — this time, redesigned to be fully accessible for visually impaired viewers: The post Curious story...
- 2 days
- Cool deal: $2,000 off on the Sony Laser projectors SonyAlphaRumors (Yesterday) - By coincidence, I just noticed that Sony has dropped the prices of their world-class projectors — with discounts of up to $2,000 — now available at Amazon (Click here). This marks the very first time these projectors have ever been discounted! More ongoing deals: $35 off on the Apple Airtag...
- Sigma can’t scale up production of the highly requested 300-600mm lens SonyAlphaRumors (Yesterday) - Phototrend had a talk with Foucauld Prové, Managing Director at Sigma France. Here are the highlights: Sigma 300-600mm f/4 DG OS Sports production and availability issues: He says for the past six months, they have been facing a global shortage. The factory’s production capacity is not scalable at will, with...
- Cool: Sony Patent Reveals Eye-Controlled Autofocus Viewfinder! SonyAlphaRumors (Yesterday) - A new Sony patent, published on October 15, 2025, describes a technology that would allow photographers to control autofocus points using their eyes while looking through the viewfinder — a concept reminiscent of Canon’s eye-control AF found in the Canon EOS R3 and Canon EOS R1. The patent, titled “Viewfinder...
- Viltrox 50mm f/1.4 PRO lens now available for preorder at BHphoto too SonyAlphaRumors (Yesterday) - The new Viltrox 50mm f/1.4 PRO lens is now available for preorder at BHphoto, Amazon, Viltrox, Pergear. There is a review of this lens at SonyAlphaBlog and he concludes It is a very good 50mm F1.4 with a budget price; very good to excellent sharpness, very good ergonomics, bokeh, background...
- Viltrox AF 50mm F1.4 Pro FE
News Shooter (Yesterday) - Viltrox has officially unveiled the new AF 50mm F1.4 Pro FE, a full-frame prime lens for Sony FE-mount cameras. It features a fast F1.4 aperture and a HyperVCM autofocus system. It was designed to be a good lens choice regardless of whether you are shooting stills or video. The AF 50mm F1.4... - Zeiss Otus 85mm f/1.4 FE lens review by PetaPixel and Ted Forbes SonyAlphaRumors (Yesterday) - Zeiss Otus 85mm f/1.4 lens at BHphoto, Fotokoch, FotoErhardt, WexUK. The post Zeiss Otus 85mm f/1.4 FE lens review by PetaPixel and Ted Forbes first appeared on sonyalpharumors....
- CineParts Sony FX9 Transmitter Mounting Bracket News Shooter (Yesterday) - The CineParts Sony FX9 Transmitter Mounting Bracket allows you to attach Teradek (or other compatible) transmitters and mount them to the side of the FX9 unobstructed. Now, you do require a top plate on your FX9 to make this solution work. It is made from lightweight PA11 ECO, a 100%...
- 3 days
- This New Full-Frame Telephoto Lens Can Help Bring The Most Coveted Focal Length Into Reach NoFilmSchool (2 days ago) - There’s a lot of discussion in the film and video world as to what terms like “affordable” and “micro-budget” mean these days. To some, camera packages under $50k and film budgets under $10 million are low-budget. To others, cameras under $500 and films under $10k are the true low-budget, affordable,...
- Just announced and now in stock — the new Viltrox 50mm f/1.4 PRO FE is available for $549 at Amazon! SonyAlphaRumors (2 days ago) - The new Viltrox 50mm f/1.4 PRO FE is now available for $549 at Amazon (click here). There are no reviews yet, but given its specs and build, it looks like a strong performer — priced about $400 less than the Sigma and nearly $900 cheaper than Sony’s GM version. The...
- Speculation about upcoming Sony GM lens refreshes: Is the 100-400mm GM next? SonyAlphaRumors (2 days ago) - Since everyone is always speculating about what Sony will release next, I’ve put together a small table. With the Olympic Games coming up, the 100–400mm and the 400mm look like strong candidates for a “GM II” version. Especially the 100–400mm, which Sony promoted heavily for sports photography. Of course, an...
