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- 8 Movie Moments That Made Audiences Applaud in Theaters
NoFilmSchool (Thursday, 5 February) - Some scenes are appreciated for their technicalities, but others are appreciated for their ability to evoke extreme feelings of awe, shock, and happiness.These movie scenes are so powerful, surprising, and emotionally earned that people couldn’t stay quiet even if they tried. They had to break the “no clapping” rule in... - 8 Walk-Away Explosions That Live Rent-Free in Our Heads NoFilmSchool (Thursday, 5 February) - There are a hundred ways of looking cool on screen, one of them is to walk away from explosions like a total badass.These slow-stroll shots are definitely addictive; calm and chaos in the foreground and background, respectively. On the surface, you might think it’s all about destruction and power, but...
- Maximize Your Sony Footage & Photo Quality for Superior Content Creation with VideoProc Converter AI
SonyAlphaRumors (Thursday, 5 February) - Sony Alpha cameras are legendary imaging powerhouses, but even great gear has limits in real-world shooting. Noise in low light, resolution drops in Super 35 crop mode, and micro jitters from handheld B-roll can make post-production challenging. Most NLEs offer tools to fix these issues, but heavy manual tweaking often... - New deals: Up to $700 off on Sony cameras/Lenses and $300 off on Tamron lenses SonyAlphaRumors (Wednesday, 4 February) - We have new up to $700 off on Sony gear, new up to $300 on Tamron lenses and new up to $300 off on Apple products. Sony Camera rebates: $500 off on the Sony A1 at BHphoto, Amazon, Adorama $700 off on the Sony A7R V at BHphoto, Amazon, Adorama...
- The Sony a7S III Adds AF Customizations and Adapts for Vertical Shooting NoFilmSchool (Wednesday, 4 February) - As we all should get in the habit of doing these days, a new firmware update is here for a popular camera, and it’s best practice to review what’s new before you update carefully. It also may be good practice for you to wait a few days, if not weeks,...
- Weirdly conflicting rumors about two new Sigma lenses…no 85mm??? SonyAlphaRumors (Wednesday, 4 February) - Recently I told you that one of my long time Sigma sources heard about a new 85mm f/1.2 Full Frame lens coming in late February. But now two different NEW sources told me something completely different New source 1: I know from a reliable source that the upcoming Sigma lenses...
- Now available for preorder: new 7artisans AF 40mm f/2.5 Lightweight FE autofocus lens SonyAlphaRumors (Wednesday, 4 February) - The newly announced 7artisans AF 40mm f/2.5 FE AF lens is now available for preorder at Amazon (Click here). The post Now available for preorder: new 7artisans AF 40mm f/2.5 Lightweight FE autofocus lens first appeared on sonyalpharumors....
- Coming soon: Meike’s new AF 85mm F1.4 II SonyAlphaRumors (Wednesday, 4 February) - Meike’s new AF85mm F1.4 II second-generation full-frame autofocus lens is set to be released in 2026, featuring Sony E, Nikon Z, and L mounts. It will be showcased during CP+ at the end of February. The lens boasts a new design, significantly reducing weight compared to the first generation, with...
- Just announced: THOR 4-in-1 PL Lens Mount Adapter Set SonyAlphaRumors (Wednesday, 4 February) - We soon will get this new THOR 4-in-1 PL Lens Mount Adapter Set from 7Artisans Mounts: PL-E, PL-Z, PL-RF, PL-L Colors: Purple/Silver Price: ¥980 Source: Weibo The post Just announced: THOR 4-in-1 PL Lens Mount Adapter Set first appeared on sonyalpharumors....
- NBC to use Sony Tech for the 2026 Milan Cortina Winter Olympics
News Shooter (Wednesday, 4 February) - NBC Sports has selected Sony to provide tech, including more than 100 cameras and nearly 500 monitors, as well as lenses, accessories, and on-site support for its production of the 2026 Milan Cortina Winter Olympics and Paralympics. The Opening Ceremony from San Siro Stadium in Milan will be presented on... - You can now preorder the world’s first 1.5x Anamorphic AF FE lens: The BLAZAR Talon 50mm T2.1 SonyAlphaRumors (Tuesday, 3 February) - The new BLAZAR Talon 50mm T2.1 1.5x lens is now available for preorder at BHphoto (Click here). This is the world’s first 1.5x Full Frame Autofocus anamorphic lens! E-mount camera and lens deals: Save big on Sony cameras/lenses at BHphoto, Amazon, Adorama. Save big on Sigma lenses at BHphoto, Amazon....
- Ugreen’s 2026 AI NAS Lineup is Here—Secure Your Unit and Save Up to $1,040 Today SonyAlphaRumors (Tuesday, 3 February) - You can now preorder the new Ugreen 2026 NAS models (Click here). New features of the Ugreen DXP4800 Pro compared to the previous DXP4800 Plus model: 1. Major Hardware Upgrades (The CPU) The most significant change is the move to a more modern processor, which drives several other performance improvements:...
- Shooting in Freezing Temps? SmallRig’s New Batteries Promise Power Down to -40° NoFilmSchool (Tuesday, 3 February) - Looking to gear up for the extreme cold this winter, well, you'd better act fast because we’re in it now!At least if you live in the parts of the Northern Hemisphere that are currently being hit with their coldest weather of the year.To help those looking to handle these extremely...
- Sony a7S III Firmware Update Version 5.00 Released with Expanded Autofocus Customization
CineD (Tuesday, 3 February) - Sony has released firmware Version 5.00 for their a7S III. While firmware updates can sometimes be minor maintenance releases, this one requires attention for two reasons: it changes the update method, and it resets certain camera settings during installation. If you’re using the a7S III professionally, this is not something... - What lens do you regret selling the most? SonyAlphaRumors (Tuesday, 3 February) - On the Sony Alpha Reddit forum people are discussing what lens they regret selling the most. Here is the list of lenses mentioned. Feel free to add your input in the comment system! Sony E-Mount Lenses (Native) Sony 40mm f/2.5 G: The most frequently mentioned lens. Users regret selling it...
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