Apple hosted a two-day immersive media seminar at its Cupertino developer center, unveiling major workflow improvements for Apple Immersive Video creators (we reported about the invitation). The company announced live AIV streaming capabilities launching with LA Lakers games in early 2026, detailed its static foveation technology that preserves image quality during compression, and confirmed expanded tooling support across DaVinci Resolve Studio, Colorfront, and SpatialGen. The sessions covered the complete AIV production pipeline from the Blackmagic URSA Cine Immersive camera through post-production and delivery. To dive deeper into our ongoing coverage of Immersive Filmmaking specifically for Vision Pro, click here. Unlike last year’s event which centered on real-time 3D experiences, this gathering focused squarely on immersive video workflows and the technical foundations of Apple’s proprietary format. The timing signals Apple’s continued commitment to the Vision Pro platform despite persistent market speculation, particularly following the quiet release of an M5-equipped refresh and evidence of ongoing production investments like the 100-camera installation at Real Madrid’s stadium. Static foveation preserves visual acuity Apple lifted the veil on static foveation, a critical image processing technique that addresses one of AIV’s fundamental challenges. The URSA Cine Immersive captures 8160×7200 pixels per eye, but streaming delivery requires downscaling to 4320×4320 per eye. Linear downscaling would reduce pixel density from 40 pixels per degree to just 24 PPD across the frame. Static foveation is explained by Apple during the workshops. Image credit: Apple Static foveation applies non-uniform scaling that preserves 40 PPD in the center of the image...
Published By: CineD - Yesterday