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- SWIT Launches Full USB-C Dummy Battery Line
News Shooter (Thursday, 10 July) - SWIT has announced four new USB-C power accessories, designed to bring seamless and universal power delivery to mirrorless cameras, video gear, and even legacy camera batteries. These new products are: DB-FZ100 (SONY NP-FZ100 USB-C Dummy Battery) DB-E6P (Canon LP-E6P USB-C Dummy Battery) DB-DF570 (Dual Side NP-F Dummy Battery with USB-C)... - Sony 960GB and 1920GB CFexpress 4.0 Type A TOUGH CFexpress Type A cards, & MRW-G3 card reader News Shooter (Thursday, 10 July) - Sony has announced new CFexpress Type A cards for its Cinema Line and Alpha mirrorless interchangeable lens cameras, as well as the new MRW-G3 CFexpress Type A card reader. The two new cards are the 1920GB CFexpress 4.0 Type A TOUGH, and the 960GB CFexpress 4.0 Type A TOUGH Memory...
- Sony ECM-778 Shotgun Microphone News Shooter (Thursday, 10 July) - Sony has announced the ECM-778 shotgun microphone, which was designed for use in films, dramas, and documentaries. This is Sony’s flagship mono high-resolution model, and it is claimed to deliver immersive, high-quality audio recordings. The microphone also offers versatile mounting options, whether fixed to a boom pole or directly attached to compatible cameras. Sony...
- Canon R7 vs Sony A6700: Which APS-C Mirrorless Camera Wins?
Canonrumors (Wednesday, 9 July) - So, you’re eyeing the Canon R7 and the Sony A6700, huh? Honestly, solid taste — you’re already in a great place. Both are packing pro-level punch without draining your bank account dry. But the vibe? Very different. One’s made for chasing birds at dawn with a lens as long as... - Sony ECM-778 Shotgun Microphone with Compact Design Introduced
CineD (Wednesday, 9 July) - Sony has announced the ECM-778, a new shotgun microphone designed for filmmakers and content creators requiring high-quality audio in a compact and lightweight package. Measuring 176mm in length and weighing 102g, the ECM-778 is designed for flexibility on set, whether mounted on a boom pole or directly on a camera.... - Today’s new Amazon USA Prime Deals: Reconditioned Sony 85mm f/1.8 for $318 only
SonyAlphaRumors (Wednesday, 9 July) - The Prime deals are now live on those pages at Amazon US and Amazon Canada (and alternative Summer Deals at BHphoto and Adorama . In Europe at Amazon Germany, Amazon UK, Amazon France, Amazon Italy, Amazon Spain, Amazon Netherlands, Amazon Poland. And at Amazon Australia. Deals not to miss: All the massive... - BHphoto and Adorama launch the “Summer Deals” as an alternative to Amazon Prime Day Deals SonyAlphaRumors (Wednesday, 9 July) - To counter the Amazon Prime Deals we also have four days of “Summer Deals” at BHphoto (Click here) and Adorama (Click here). A deal you cannot find on Amazon: $210 off on the Wise 1TB Type A card sold by BHphoto. The post BHphoto and Adorama launch the “Summer Deals”...
- Petapixel: FX2’s EVF Surprise and Master Lenses Steal the Show: Sony’s Quiet, Yet Strategic, 2025 SonyAlphaRumors (Wednesday, 9 July) - The PetaPixel crew+ Gordon Laing analyzed Sony’s “performance” during the first half of this year. This is a summary of their thoughts: Since the start of 2025, Sony has taken a more measured approach—releasing fewer bodies but doubling down on key cinema features and high-end glass. Here’s how the company...
- New European “limited quantity” Amazon Prime deals on E-mount lenses SonyAlphaRumors (Wednesday, 9 July) - Prime Deals: In EU Amazon Germany, Amazon UK, Amazon France, Amazon Italy, Amazon Spain, Amazon Netherlands, Amazon Poland. In North America Amazon US and Amazon Canada. In Oceania at Amazon Australia. Big new European deals today! Today Europeans have new limited time deals on E-mount lenses (Tamron-Sigma and more) at...
- New “limited quantity” Amazon Prime deals on E-mount lenses SonyAlphaRumors (Wednesday, 9 July) - Prime Deals: In EU Amazon Germany, Amazon UK, Amazon France, Amazon Italy, Amazon Spain, Amazon Netherlands, Amazon Poland. In North America Amazon US and Amazon Canada. In Oceania at Amazon Australia. Big new European deals today! Today Europeans have new limited time deals on E-mount lenses (Tamron-Sigma and more) at...
- Chiopt AURA Super Speed Prime Series Review News Shooter (Tuesday, 8 July) - The new Chiopt AURA Super Speed Prime series consists of five classic focal lengths: 16mm, 24mm, 35mm, 50mm, and 85mm. The Sony E mount version of the lenses would be right at home on any of the Sony mirrorless hybrids, or the FX30/FX2/FX3, FX6, FX9, BURANO, etc. You could also...
- Canon R6 Mark II vs. Sony A7 IV: Battle of the Hybrids Canonrumors (Tuesday, 8 July) - Alright, let’s cut through the spec-sheet nonsense. You’ve got $2000+ burning a hole in your pocket, and you want a full-frame mirrorless that’ll do everything from weddings to weekend hikes. Canon’s R6 Mark II and Sony’s A7 IV are the go-to choices right now — but they’re different beasts. Canon...
- How Trump’s Latest Tariffs Could Further Increase Prices for Film and Video Gear
NoFilmSchool (Tuesday, 8 July) - While it can be quite tricky to keep up with the different tariffs being implemented (or threatened to be implemented) these days, it sounds like some major new tariffs on imports coming from Japan and South Korea (plus 12 other nations) are set to likely bring some major price increases... - Sony Adds Side-by-Side Display of 4K SDI/IP Signals to BVN-HX3110 HDR Pro Monitor NoFilmSchool (Tuesday, 8 July) - Suppose you’re a high-end colorist or an across-the-board video editor who wants to be able to step up to the highest levels of color correction and grading. In that case, the Sony BVM-HX3110 is by far one of the best options out there for serious professionals.Designed to support Sony’s highest-end...
- Amazon USA Prime Deals are now live! Save big on a ton of storage and third party E-mount lenses! SonyAlphaRumors (Tuesday, 8 July) - The Prime deals are now live on those pages at Amazon US and Amazon Canada. In Europe at Amazon Germany, Amazon UK, Amazon France, Amazon Italy, Amazon Spain, Amazon Netherlands, Amazon Poland. And at Amazon Australia. Amazon US primary deals: All photography deals are listed on this page All lens...
