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The Hidden Power of Makeup in Netflix’s 'It’s What’s Inside'

The Netflix film It’s What’s Inside turns the body-swap subgenre on its head, swapping not two people, but eight. The official synopsis: A pre-wedding reunion descends into a psychological nightmare for a group of college friends when a surprise guest arrives with a mysterious suitcase. Not only are the characters switching bodies, but there are also numerous flashbacks, showing different stages of their lives. Gen Z’s fascination with trends and what image they are putting out into the world, or more importantly, Instagram and TikTok, allowed for the film’s makeup head, Claire Amadea, to experiment with many different looks and styles. In the case of It’s What’s Inside, those looks were not only accentuated with makeup but also with tattoos. The character of Dennis, played by Gavin Leatherwood, had 28 individual tattoos applied daily, while the character of Maya, played by Nina Bloomgarden, had 63 applied daily. Claire talks about how a lot more thought went into these tattoos than one might think. “Nina asked to incorporate some of her late father’s artwork into her character’s tattoos, which I loved as an idea, so I got the art from her and made custom sheets of temporary tattoos for her.”Another factor Claire had to take into account was the distinctive lighting choices for the film. “It was a challenge to design looks that work in multiple colors of lighting – it all had to work in regular light, but also read under a red gel and a green gel, which were...

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Published By: NoFilmSchool - Yesterday

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