SORA, OpenAI’s recent AI video generator, seems to leapfrog every prior AI video generator before it. The clips look scaringly realistic, suffer from an almost negligible amount of visual bugs and inconsistencies, and seem to deeply “get” the gist behind every prompt fed into the machine. While some indications are uncovering the AI-generated origins of most clips, this is a new phase – “a new phase” not only regarding AI capabilities, or the state of the video medium but a new phase in the very fabric of our society. Vision is by far the most prominent of our senses. An estimated 80% of our total perceived information comes from our visual receptors, aka – our eyes. Having visual, information-based perception has served humankind well for eons. Our excellent color vision helped us find ripe fruit, track prey, or avoid camouflaged predators. It helped us marvel at the gentle rays of sunrise and the delicate colors of butterflies. The significance of vision in our perception is undeniable. This system affects our every move and thus holds immense power. Just as a colorful flower or poisonous frog evolved to capitalize on our vision-based decision-making, so did mass media. SORA, LTX Studio, MidJourney, Dall-E, and others are just another step in this direction. Or are they? Is there a fundamental difference? As with all interesting questions, there is no definitive answer. The world of filmmaking is packed with powerful visual manipulation (and don’t get me started with sound). I think the most important...
Published By: CineD - Friday, 29 March