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Sony’s ‘Camera Verify’ Feature Launched to Strengthen Image Authenticity for Newsrooms

As generative AI tools flood timelines with convincing fakes, Sony’s new ‘Camera Verify’ feature aims to give newsrooms a sharper edge in verifying the authenticity of their images, while video support is still on the horizon. Sony has launched “Camera Verify,” a beta feature within their Camera Authenticity Solution, which allows news organizations to share cryptographically secured image authenticity information externally via a dedicated URL. The feature is designed to help media professionals quickly validate and share trustworthy images in a news environment increasingly challenged by advanced generative AI. Verifying a “real image” is becoming harder and harder in times of AI. Image credit: Sony How Camera Verify works Sony’s Camera Authenticity Solution embeds C2PA (all our articles on that topic here) digital signatures and proprietary 3D depth information directly into an image at the moment of capture, using supported Sony Alpha cameras including the Alpha 1 II, Alpha 1, Alpha 9 III, Alpha 7S III, and Alpha 7 IV. This creates a digital fingerprint unique to the capture moment while retaining transparency throughout the editing process if C2PA-enabled software is used. The new Camera Verify feature allows news organisations to generate a verification report URL directly from Sony’s Image Validation Site, enabling third parties to check capture time, editing history, and confirmation that the image was taken with a real camera, rather than being AI-generated or manipulated beyond journalistic standards. Not yet for video – coming soon While the Camera Authenticity Solution currently supports still images only, Sony has...

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Published By: CineD - Yesterday

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