Saved the Company through Photography 2020 has been the most challenging year, we as a world community have faced in our lifetimes. My company, D’Argenta, had a particularly hard year, as most of our clients are tourists, so no tourism, no sales, no flights, no exports. We entered world of art 45 years ago. We make 24K gold and .999 silver finish sculptures, mostly of wildlife, human form, aztec and mayan art, home decor objects like table centerpieces, vases and candle holders that make for great decor and special gifts. On October 2019, we had a website that barely sold anything, so I took the initiative of redesigning it, the further I worked on the project, the more apparent it became that the main reason for not being able to sell our art pieces was the lack of high quality photographs. Even before we had the new pictures we decided to launch the new website on February 2020. We didn’t have anything to loose anyway. Here are a few examples of the before and after, believe me, I wasn’t proud that the previous images stayed for so long after I saw what I could achieve. Some of them were taken with a film camera by my grandfather. One thing I didn’t fully understand being an amateur of photography was the importance of a perfect white balance with the flashes, as silver reflects all colors. With silver you may be able to get away with because you can decrease a bit...
Published By: Nikonrumors - Friday, 6 August, 2021