In a move that underscores its aggressive expansion strategy and long-term commitment to pro audio excellence, The Freedman Group, parent company of RØDE, has acquired Lectrosonics, a U.S.-based pioneer in high-end wireless audio systems. The acquisition, announced today, marks a significant milestone for the Australian conglomerate and has industry observers paying close attention. Founded in 1971, Lectrosonics has long been regarded as the gold standard for UHF wireless systems used in film, broadcast, and theatre applications. The company’s Digital Hybrid Wireless technology, which earned an Academy Award for Scientific and Technical Achievement in 2017, remains a staple on top-tier productions across the globe. The “RØDE Lectrosonics acquisition” includes Lectrosonics’ entire brand and IP portfolio, its factory and 27,000 sqm of land in Rio Rancho, New Mexico, and all associated equipment. Importantly, Lectrosonics will continue to operate independently with its management team intact, ensuring continuity and preserving customer relationships. “They are without doubt the world’s leader in wireless communication for the entertainment and broadcast markets,” said Peter Freedman AM, Founder and Chairman of The Freedman Group. “Being able to now offer our customers the finest sounding wireless technology in the world is, without exaggeration, something that is very special to me.” Wes Herron, President of Lectrosonics, and Peter Freedman AM, Founder and owner of the Freedman Group. Image credit: Freedman Group Manufacturing expansion in the U.S. Speaking to Forbes Australia, Freedman revealed that a major driver behind the acquisition was the opportunity to establish U.S.-based manufacturing, which will not only serve Lectrosonics but also support the production of RØDE and Mackie products...
Published By: CineD - Yesterday