Fresh off just announcing almost 19 million new subscribers, Netflix is coming back for your wallet with a substantial price increase. The standard monthly membership without ads will go from $15.49 to $17.99, and an account with ads will rise a dollar to $7.99. The premium tier with 4K video, will increase two dollars to $24.99.These are the first price rises since 2022. But they come along with the company increasing profitability and users. So, why now? Let's dive in. Netflix Keeps Raising Prices In terms of the streaming wars, Netflix is pulverizing the competition. They estimate that there are over 300 million subscribers across the globe, and that number is always growing. When it comes to their stock, they just hit a yearly high of $999 per share. CNN is reporting all this as Netflix continues to exceed expectations. In a letter to its investors, Netflix said, “As we continue to invest in programming and deliver more value for our members, we will occasionally ask our members to pay a little more so that we can re-invest to further improve Netflix.” Even as Netflix is on top, they're not getting complacent. The money they make from rising prices is going back into the service. CEO Ted Sarandos doubled down, telling people, “Even in an amazing quarter where we had three huge live events — we had an incredible fight, two NFL games — we had one of our biggest TV series ever in Squid Game season two, all very successful...
Published By: NoFilmSchool - Wednesday, 22 January, 2025