Filmmakers looking to wear their gear obsession on their sleeve now have a new option with Minifab Tee-Stop, a pixel art apparel line that transforms iconic cameras and lenses into wearable art. The new product line from Minifab combines retro gaming aesthetics with cinema equipment, offering t-shirts and stickers featuring hand-drawn pixel art renditions of industry-standard cameras and lenses. The collection, playfully named the “Spriterion Collection,” currently includes 12 cameras and over 70 lenses, all rendered to scale with their real-world counterparts. In case the name “Minifab” rings a bell, it might be because we awarded them one of our coveted CineD Best-of-Show Awards at IBC 2024, for their VMP400 V-Mount Battery Plate for the Canon C400 (separate news report here). But back to their new shirts and stickers. “Technical specs” of Minifab Tee-Stop line meet marketing satire Minifab Tee-Stop’s marketing approach satirizes the technical language commonly found in cinema lens advertising. The company lists tongue-in-cheek specifications including “8-bit colour depth,” “up to 10 stops of greyscale,” and “<0.01 megapixel resolution” with a “200μm pixel pitch.” The products also boast a “Log-T wide gamut colour space” and “telecentric (orthographic) design.” One of the nine new Minifab Tee-Stop t-shirt designs available. Image credit: Minifab Beyond the playful specs, Minifab emphasizes practical features like “vintage character” with “enhanced image sharpness and contrast,” “unprecedented colour fidelity” with “vivid and saturated” colors, and positioning the products as an “unbeatable value” for filmmakers seeking “the camera package you’ve always dreamed of at a price point...
Published By: CineD - Today