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H.266 Versatile Video Codec (VVC) Announced – 50% More Efficient Than H.265

Are you and your computer still only getting used to the highly efficient and demanding H.265 codec? Well, the new generation video codec H.266 is slowly knocking on the door. The new standard H.266 Versatile Video Coding (VVC) offers improved compression, which reduces data requirements by around 50% of the bit rate relative to the previous standard H.265 High-Efficiency Video Coding (HEVC) without compromising visual quality. H.266 VVC codec for high-resolution video announced. Source: Unsplash/Loewe The Fraunhofer Heinrich Hertz Institute (Frauenhofer HHI), based in Berlin  focuses on the development of mobile and fixed broadband communication networks and multimedia systems. Fraunhofer HHI (together with partners like Apple, Ericsson, Intel, Huawei, Microsoft, Qualcomm, and Sony) recently announced the release and official adoption of the new global video coding standard H.266 – Versatile Video Coding (VVC). Let’s take a short look at this new standard. H.266 – Versatile Video Codec (VVC) As Fraunhofer HHI states, compressed video data currently make up 80% of global Internet traffic. The previous standards H.264 (Advanced Video Coding – AVC) and H.265 (HEVC) remain active in more than 10 billion end devices – over 90% of the total global volume of video bits. Both previous standards were also recognized by collectively three Emmy Engineering Awards for contributing substantially to the progress of television technology. The new standard H.266 (VVC) offers improved compression, which reduces data requirements by around 50% of the bit rate relative to the previous standard H.265 (High-Efficiency Video Coding – HEVC) without compromising visual quality. In other...

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Published By: CineD - Saturday, 11 July, 2020

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