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Blackmagic RAW Wins cinema5D IBC 2018 Technological Innovation Award

On the heels of IBC 2018, the cinema5D team has decided to give their IBC 2018 Technological Innovation Award to Blackmagic Design for their newly released Blackmagic RAW technology because of its wider implications to filmmaking and its power to further democratise high-quality image acquisition. The Outset – ProRes RAW Less than 6 months ago at NAB in Las Vegas, Apple announced ProRes RAW together with Atomos as their first partner that was implementing the technology into their products. RAW codecs that were user-friendly before that introduction were rare – in all honesty, I think REDCODE RAW was probably the only RAW flavour that was widely used, but of course only in RED cameras. Suddenly having the post-flexibility of RAW combined with the widely recognized ProRes ecosystem was worth one of our Best of Show Award at NAB 2018. Nevertheless, ProRes RAW has some shortcomings that severely limits its current use: only compatible with Mac so far only available on Atomos Recorders – and not in cameras only two compression settings – “normal” and HQ so far only works with Final Cut Pro X In comes Blackmagic RAW By introducing their own user-friendly compressed RAW codec with Blackmagic RAW (read all details here!), Blackmagic Design poses a significant threat to Apple and their ProRes RAW standard. Why? First of all, it’s implemented on a camera-level without the need for any external recorders at all. Admitted, that’s true only for Blackmagic’s own cameras right now (starting with the Ursa Mini Pro),...

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Published By: CineD - Wednesday, 19 September, 2018

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