It’s fine, we’re not mad. One of the more innovative and popular point-and-shoot camera brands, Ricoh, is back with a new GR IV digital camera that’s being called the “ultimate snap shooter,” yet—as with past models—video isn’t much of a focus.And why would it? This tiny guy is ideal for travel photography and that quick-snap approach to street life shots. It does offer Full HD video, but it probably won’t turn many heads for hybrid creators.Still, Ricoh is a popular brand for many reasons, and the point-and-shoot market has never been hotter. If you’re curious to learn more, here’s everything you need to know about the new Ricoh GR IV.The Ricoh GR IV is HereThe latest installment in the popular compact fixed-lens camera series is another in a long line of cameras now characterized by impressive image quality, a sharp prime lens, and supreme portability. The new GR IV is set to bring a fresh 25.7MP BSI CMOS sensor, redesigned 28mm-equivalent lens, improved AF and Shake Reduction, more built-in memory, a new battery, and updates to specialized focusing and shooting modes. Additionally, there is an all-new dedicated GR WORLD app for wireless settings control and image sharing. This sensor pairs with the updated GR ENGINE 7 processor that helps to achieve a full stop better low-light performance along with a faster 0.6-sec startup time, quicker focusing performance, up to ISO 204800, and the same versatile 14-bit DNG and JPEG recording as its predecessor.More Shooting Modes, Including Full HD VideoWhen set...
Published By: NoFilmSchool - Thursday, 21 August