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Nikon expect further 50% camera market drop, will focus on elites only
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    Note that sales are not in units! It is USD and for lenses also.

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    And again missing even revised forecast

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    sa8247.jpg
    800 x 432 - 84K
    sa8248.jpg
    800 x 550 - 67K
    sa8249.jpg
    800 x 599 - 124K
    sa8250.jpg
    800 x 588 - 102K
  • 1 Reply sorted by
  • Where Nikon is headed? In completely wrong direction, as now Japanese companies are behaving like lemmings in famous documentary (actually much worse as real lemmings don't do this).

    They want to have 4 Z Mount bodies soon, as well as leave 1-2 old DSLRs.

    APS-C models will be reduced to absolute entry level 3xxx model and one more advanced model.

    All cameras except entry models will have new record margins, Nikon also will focus only on most expensive lenses with affordable ones being reduced to 3-4 models total. Management think that Z Mount must not have cheap lenses.