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- Surprise: New Viltrox(?) 35-50mm f/1.4 Full Frame zoom coming in 2026?
SonyAlphaRumors (Friday, 22 August, 2025) - A world’s first, the 35-50mm f/1.4 FE: A new rumor circulating on Chinese social media platform Weibo hints at a groundbreaking full-frame zoom lens set to arrive in 2026: a 35–50mm f/1.4. Reportedly developed by a well-known Chinese manufacturer—possibly Viltrox—this would mark the first-ever full-frame autofocus zoom lens from a... - Jake Sloan tested the OM-1II in Alaska
43Rumors (Friday, 22 August, 2025) - Jake Sloan recently took the OM System OM-1 Mark II out for a serious field test in the rugged conditions of Alaska — and came away genuinely impressed. Paired with the incredible M.Zuiko Digital ED 150-400mm F4.5 TC1.25x IS PRO lens, Jake calls it possibly the best wildlife setup he’s... - Insta360 Go Ultra gets Big Upgrades in a Small Camera
Canonrumors (Friday, 22 August, 2025) - Insta360 has announced the Go Ultra, the latest in its line of action cameras. This actually looks decent, as do most of Insta360 products. This camera fits in with the Go lineup’s modular design and allows use with or without the action pod. The camera itself has a fair amount of... - Canon RF 300-600mm f/5.6L IS USM, Here We Go Again Canonrumors (Friday, 22 August, 2025) - There has been rumors for as long as my old brain can remember about a “big white” super telephoto zoom lens. There has been talk about an RF 200-500mm f/4L IS USM, an optical design that we have seen patents for in the past. The thing with optical designs and...
- New lenses coming end of August: Viltrox 56mm f/1.2 APS-C and SG-image 85mm f/1.8 FE SonyAlphaRumors (Friday, 22 August, 2025) - The chinese manufacturers never sleep! Within the next week we will get: VIltrox 56mm f/1.2 APS-C E-mount lens SG-image 85mm f/1.8 FE lens Both obviously autofocus lenses! No pricing info available yet… The post New lenses coming end of August: Viltrox 56mm f/1.2 APS-C and SG-image 85mm f/1.8 FE first...
- Nikon announces the Nikkor Z 24-70mm F2.8 S II Canonrumors (Friday, 22 August, 2025) - Nikon has announced the upgrade to the very good Nikkor Z 24-70 f/2.8 S today, touting internal focus and internal zoom, and upgraded focusing, lighter weight, shorter minimum focus distance, and countless other upgrades. It’s honestly worthy of the Mark II moniker. The new lens is available for preorder for...
- Canon USA Sale on Select Refurbished Gear Canonrumors (Friday, 22 August, 2025) - Canon USA has restocked some of their refurbished gear store and put a few things on big discount. The RF 24-70 f/2.8L IS USM is down to $1799. Other big discounts include the EOS RP down to $529, which makes it the most affordable full-frame camera out there, along with...
- Comparing the old Nikkor Z 24-70mm f/2.8 S lens and the new version II
Nikonrumors (Friday, 22 August, 2025) - Here is a quick specifications comparison between the old Nikkor Z 24-70mm f/2.8 S lens ($2,097) and the new version II ($2,797): Nikon Nikkor Z 24-70mm f/2.8 S II lens pre-orders: US: B&H Photo | Paul’s Photo | Service Photo DE: Foto Erhardt UK: WEX Photo CA: Camera Canada The post Comparing the old Nikkor Z 24-70mm... - Aiarty Video Enhancer V2.5: Color Correction, AV1 Export, NVIDIA Boost + Upgrade Deal 43Rumors (Friday, 22 August, 2025) - – Press text: Aiarty Video Enhancer V2.5 delivers powerful upgrades for photographers and videographers. Fully offline for maximum privacy, it reduces noise, restores details, and enhances video quality—perfect for high-end footage from mirrorless and DSLR cameras. What’s New in Aiarty Video Enhancer V2.5 Color Correction Controls: Fine-tune your footage with...
- Nikon Nikkor Z 24-70mm f/2.8 S II lens officially announced Nikonrumors (Friday, 22 August, 2025) - The previously rumored Nikon Nikkor Z 24-70mm f/2.8 S II lens has been officially announced. Pre-orders should now be opened at: US: B&H Photo | Paul’s Photo | Service Photo DE: Foto Erhardt UK: WEX Photo CA: Camera Canada This post is still being updated – refresh this page for the...
- Nikon Nikkor Z 24-70mm f/2.8 S Mark II lens announcement in a few hours Nikonrumors (Thursday, 21 August, 2025) - Just a quick update – the rumored Nikkor Z 24-70mm f/2.8 S Mark II lens will be announced in a few hours. It is strange for Nikon to release a new product on Thursday/Friday, but it has happened in the past. The only new rumor I can report today...
- World’s BEST Bokeh King! Sigma 135mm f/1.4 AF Coming September 9 SonyAlphaRumors (Thursday, 21 August, 2025) - On September 9 at 9:30 Berlin time, Sigma will officially unveil the new 135mm f/1.4 full-frame autofocus lens — a true world’s first! The only lens even close is Sony’s 135mm f/1.8, but Sigma takes it further: 2/3 of a stop faster and delivering around 20–25% shallower depth of field....
- There seems to be an OM Digital announcement coming soon… 43Rumors (Thursday, 21 August, 2025) - I’ve heard the first rumors about a possible launch event for a new OM Digital product coming soon. Apparently, some “influencers” have received equipment to test. All we know for sure is that OM Digital will announce the new telephoto zoom lens, which has been talked about for some time,...
- Sony A1 II wins the 2025 EISA Award for Best Camera of the Year SonyAlphaRumors (Thursday, 21 August, 2025) - The EISA Awards have been announced, naming the Sony A1 II as “Camera of the Year.” However, the awards remain controversial due to the organization’s close ties with the industry. With sponsorship from many of the winning brands, critics argue that the ever-expanding list of categories serves to ensure that...
- Lexar 256GB GOLD Professional SDXC $44 (Reg $89) Canonrumors (Thursday, 21 August, 2025) - B&H Photo has the Lexar 256GB Professional 1800x UHS-II SDXC Memory Card (GOLD Series) in their DealZone for $44 (Reg $89) today. These are 5-star rated memory cards at B&H Photo. Purchase Overview The 256GB Professional 1800x UHS-II SDXC Memory Card (GOLD Series) from Lexar features a storage capacity of...
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