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Why Sony is falling behind in video

With the Sony a7s IV nowhere to be seen, and a Sony FX2 with disappointing specs and an old sensor, Sony’s failure to go fully-in on video features have left users in the lurch. Now, with rival cameras like the Nikon Zr and Canon EOS R6 III offering so much more than an a7 V, for less money, Sony is building the perception that hybrid users and video shooters shouldn’t choose a Sony mirrorless camera. From my personal point of view the Sony a7v is a very capable camera, but it in recent days the new model has become somewhat infamous and the target for a lot of disappointment from video users. The competition has not just overtaken, it’s undercut on price. Sony will hate this, the hybrid video/stills market is very important and Sony pioneered it, overtaking the previous leaders Canon (in the DSLR era) and Panasonic. Now the others (especially Nikon) are fighting back. Now I’m not suggesting Sony is afraid of Panasonic grabbing all their video users, but they should be worried about what Canon and Nikon are doing. Canon lost the crown back in the DSLR days and then decided to get those users back, starting with the EOS R5 which blew other cameras away for video specs only to prove itself to be completely defective in the field. Canon decided to un-cripple it with subsequent firmware updates for longer operation times. Ever since then Canon have been full-on chasing hybrid shooters, at all price...

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Published By: EOSHD.com blog - Today

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