The development of new tools and techniques is so rapid nowadays that it feels overwhelming. Especially regarding the vast area of artificial intelligence. AI here, AI there, AI in countless newsletters in my email box, and announcements on social media. But what tools are actually useful? How can we incorporate them into our mundane daily filmmaking tasks? And which AI-powered workflows can simplify our lives by supporting our creativity rather than replacing it? These are the questions we strive to answer with our new MZed course series “The Efficient Filmmaker.” I am proud to announce that the educator is I, myself! The first part, “Subtitle Mastery,” is already online, covering subtitle generation, caption translation, and text editing. We’re aware that the abbreviation “AI” has already acquired a negative connotation within the filmmaking community. The reason for the backlash is largely connected to so-called “generative” AI tools that can generate texts, images, and videos based on users’ prompts. These have raised a number of ethical questions, particularly around the lack of regulation and the fact that many AI developers don’t hold rights to the material used to train their models. (Read here about the recent Disney and NBCUniversal lawsuit against Midjourney.) That’s not what our new course series is about. Instead, we want to place the focus on AI-enhanced workflows that assist your creative process without taking it out of your hands. The Efficient Filmmaker and what is it about We believe it’s important to stay curious and engaged with new...
Published By: CineD - Yesterday