It flopped upon release, and now is a smashing success for Disney upon streaming and rerelease. We ran a story about Hocus Pocus out-earning Tenet one weekend and people called it clickbait, but it’s really not. The fact is, Hocus Pocus went from a massive flop ($39 million domestic on a $28 million budget) in 1993 to one of the most popular Halloween movies of all time. It’s now a profitable piece of content for Disney and something watched by people year in and out. It’s Halloween’s version of It’s A Wonderful Life. So how did any of this happen? Well, generational nostalgia seems the most likely culprit. Forbes described the movie this way: "...a painfully unfocused movie, blank-slate kid protagonists (Omri Katz as a skeptical middle-schooler and Vinessa Shaw as his crush) and a trio of overqualified adult actors (Bette Midler, Sarah Jessica Parker, and Kathy Najimy)." I find that to be one of the most accurate sentences ever written. Read More...
Published By: NoFilmSchool - Tuesday, 13 October, 2020