During NAB 2023, Hedge announced a name change for their flagship media offloading app along with new features and updates for their entire range of post-production applications. The Hedge app will soon change its name to OffShoot and support new cloud-based workflows. If you’re not familiar with Hedge, then you need to know that the company’s mission is that of simplifying modern post-production workflows. Their adventure started seven years ago with the launch of a dedicated software for offloading footage fast and securely on set. To date, the application was simply called by the company’s name. Over the years, they then built a pretty extensive ecosystem of post-production tools, which includes transcoding, remote collaboration, video signal monitoring apps, and more. On the show floor at NAB 2023, we stopped by their booth to learn more about these updates directly from the company’s CEO Paul Matthijs Lombert. Let’s take a closer look! The Hedge media offloading app is now OffShoot. Source: Hedge The Hedge app becomes OffShoot and goes to the cloud Seven years after its launch, Hedge’s most-known application is changing its name to OffShoot. The new name surely describes the main role of the software better, which is that of securely creating multiple backups of your media on set. According to the company, OffShoot inherits the essence of the Hedge app, particularly its speed, reliability, and ease of use, while also bringing new features to the table. The new version will be available in 3 flavors: OffShoot, OffShoot Pro...
Published By: CineD - Sunday, 16 April, 2023