On a recent visit to Japan, I had the chance to visit FUJIFILM’s (amazing) new design center and talk to Aida-san, who designed the FUJIFILM X-S20 camera body, and Nagai-san, who was in charge of designing the camera user interface. I hope you will find this friendly, slow-paced interview useful and interesting! It’s no secret that the X-S20 has become one of my favorite filming tools for occasional filming, as it’s a small, lightweight, capable camera with the right price tag (in my opinion). So, I gladly accepted the chance to interview Yukari Aida-san (X-S20 body designer) and Toshiaki Nagai-san (UI designer) and have a productive discussion. FUJIFILM-X-S20. Credit: CineD Similar to many other companies in the filmmaking industry, FUJIFILM recognizes the importance of showcasing the individuals working behind the scenes, dedicated to delivering high-quality devices. I am also pleased that language barriers are no longer an impediment to conducting these types of interviews. For this discussion, I gave my questions in advance to Aida-san and Nagai-san so they could prepare and respond confidently. FUJIFILM X-S20 camera body designer Yukari Aida-san. Credit: CineD FUJIFILM X-S20 interview summary: Yukari Aida-san Aida-san has been with FUJIFILM for the last five years. Her father is a famous Japanese DOP, but this did not influence her direction (at least consciously). In the past, she worked on designing a few lenses like the XF 23mm, XF 33mm, XF 150-600mm, the FUJIFILM cooling fan, and the Instax wide camera/printer. (Watch our FUJIFILM XF 150-600mm factory tour...
Published By: CineD - Wednesday, 9 August, 2023