British filter manufacturer Formatt Hitech has just introduced a new lineup of diffusion filters created in collaboration with cinematographer Philip Bloom: the Bloom Gold. These circular screw-on filters are available in various sizes from 49mm to 82mm and in various strengths, including 1/8th, 1/4th, and 1/2. So let’s take a closer look at these diffusion filters with a bit of warmth to them! Formatt Hitech is a British company that creates high-quality filters for photographers and filmmakers. For filmmakers, the company has two dedicated filter lineups: the Firecrest Cine and Firecrest Ultra. Partnerships between accessory manufacturers and content creators are not something new. This time, our friend and award-winning cinematographer Philip Bloom recently partnered with Formatt Hitech – an excellent fit since both are from the UK – to create its lineup of diffusion filters: the Bloom Gold. This is not Philip’s first partnership with a manufacturer to create a product. If you’ve been in this industry for quite some time, you might remember the very well-made Kessler Crane Philip Bloom signature series Pocket Dolly V2 that came out over a decade ago. We can tell that Mr. Bloom is not known to attach his name to any product that is not up to his high standards. So, what are these Bloom Gold filters all about? Formatt Hitech Bloom Gold diffusion filters – features Let’s start by saying that the Formatt Hitech Bloom Gold diffusion filters are screw-on-only. The filters are available in five sizes, including 49mm, 67mm, 72mm, 77mm,...
Published By: CineD - Wednesday, 6 September, 2023