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IMAX going out of VR market, few other big companies follow soon
  • Vitaliy_KiselevVitaliy_Kiselev

    The Company has decided to close its remaining VR locations and write-off certain VR content investments. Furthermore, as part of the Company’s ongoing efforts to decrease costs and increase operating leverage, the Company is reducing certain functions and realigning resources in certain areas. The Company anticipates recognizing one-time impairment charges of $6.9 million in the fourth quarter of 2018 as a result of these strategic decisions.

    Some other companies can follow them soon and suddenly close all VR/AR departments and stop selling such products.

  • 2 Replies sorted by
  • kellar42kellar42

    Wow, that seemed fast. I tried an iMax VR in LA. Was fun, though as with all VR stuff, not quite there, yet...

  • spacewigspacewig

    3d television never achieved mass adoption, no matter how hard the manufacturers tried over decades of effort. I wonder if VR is struggling for the same reasons.

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