New G Master line-up consists of a 24-70mm f/2.8 standard zoom, an 85mm f/1.4 prime and a 70-200mm f/2.8 telephoto zoom plus two tele-converters.

PR

Sony Electronics, a worldwide leader in digital imaging and the world’s largest image sensor manufacturer, has today introduced their flagship G Master™ brand of interchangeable lenses.

Sony’s new brand includes three new E-mount full frame lenses including a 24-70mm constant F2.8 standard zoom, an 85mm F1.4 prime and a 70-200mm constant F2.8 telephoto zoom. Representing the ultimate blend of high resolution and beautiful bokeh, the new lenses feature Sony’s innovative optical element technology, design and calibration. This allows them to produce still image and video content with a level of detail and expression that has never before been possible.

“The new G Master brand represents the finest and most impressive group of lenses that Sony has ever brought to market,” said Neal Manowitz, Vice President of Digital Imaging at Sony Electronics. “With our knowledge of what the future will bring for digital imaging, we have designed these lenses and can ensure that the G Master brand will inspire and ‘wow’ photographers and videographers for years to come.”

FE24-70mm F2.8 GM Standard Zoom Lens

Featuring some of the most advanced lens technologies in market today, the new FE 24-70mm F2.8 GM (model SEL2470GM) is the ultimate choice for those seeking the highest possible optical performance for portrait, travel and event photography or even simple everyday shooting1.

The new lens is built with three aspherical elements including a newly developed, extremely precise XA (extreme aspherical) element that reduces aberration and delivers the ultimate resolution throughout the entire zoom range and aperture range, as well as from corner to corner of all image files. Additionally, an ED (Extra-low-Dispersion) glass element and Super ED glass element keep chromatic aberration to a minimum while maximizing resolution and bokeh without any unnatural coloration.

The lens features a 9-bladed aperture that maintains a near circular shape at all settings and is coated with Sony’s original Nano AR coating to suppress reflections and ensure spectacular contrast and clarity.

The new FE24-70mm F2.8 GM lens has a direct drive SSM (Super Sonic Wave Motor) focusing system that works with incredible efficiency thanks to a new set of algorithms that positions the lens elements quickly and accurately. The motor is smooth and quiet, making it an ideal choice for shooting both still images as well as movies.

To maximize usability, the lens is dust and moisture resistant and features a compact, streamlined design that includes AF/MF switch as well as focus hold, zoom lock and hood release buttons.

Two new matching filters for the FE24-70mm F2.8 GM lens have also been introduced, including the VF-82MP MC protector and VF-82CPAM Circular PL filter..

FE 85mm F1.4 GM Telephoto Prime Lens

Designed as the ultimate portrait lens, the long-awaited new FE 85mm F1.4 GM telephoto prime lens (model SEL85F14GM) strikes a perfect balance between resolution and bokeh in a compact package.

The lens features a new XA (extreme aspherical) element as well as three ED glass elements that work together to ensure that the in-focus areas are captured in extremely high resolution while the surrounding out-of-focus areas dissolve smoothly into a beautiful soft backdrop. It has a circular aperture with 11 blades – the most ever used in an α lens – that ensures bokeh is smooth and visually appealing. Externally, the new model has Sony’s original Nano AR Coating, which is of particular importance in a portrait lens as it reduces flare and ghosting, even with backlit subjects or similarly challenging lighting conditions.

For accurate autofocusing, the FE 85mm F1.4 GM lens includes a ring drive SSM motor system that provides ample power and speed to drive the lens’ large, heavy focus group. It’s also equipped with two position sensors to support flawless focus control of the large, heavy lens elements.

This new professional portrait lens is dust and moisture resistant and also has an aperture ring with on/off switchable click stops that can be adjusted based on whether a user is shooting still images or movies. It also has an AF / MF switch and a focus hold button.2

FE 70-200mm F2.8 GM OSS Telephoto Zoom

Covering the frequently used 70-200mm focal range, the new FE 70-200mm F2.8 GM OSS telephoto zoom lens (model SEL70200GM) offers extremely high rendering, AF performance and image stabilization, making it a versatile choice for shooting wildlife, sports, weddings and a variety of other events and locations.

The new flagship telephoto zoom model delivers extraordinary sharpness and clarity throughout the entirety of its zoom range thanks to its three advanced lens elements including XA, Super ED and ED glass components, as well as its Nano AR coating.

The new FE 70-200mm F2.8 GM OSS lens features a floating focusing system – implemented in an α zoom lens for the first time – that contributes to an impressive minimum focusing distance of merely 0.96m and ensures AF performance is optimized during both still and video shooting. The lens includes a SSM (Super Sonic Motor) plus dual linear motors that work together to move large lens elements quickly - a task that requires a high level of drive control and ensures focus accuracy. The new model also has built in Optical SteadyShot™ image stabilization for capturing sharp, blur-free subjects at all focal lengths and a rotating tripod mount that allows the camera to be quickly removed from a connected tripod as needed.

The new 70-200mm telephoto zoom lens is dust and moisture resistant with an additional fluorine coating added to the front lens. It also has a focus hold button as well as a focal range limiter.

Sony has also announced new compact 1.4x and 2x Teleconverters – models SEL14TC and SEL20TC respectively – that offer even greater reach while maintaining the overall streamlined design and feel of the 70-200mm lens.3

Pricing and Availability

The new FE 24-70mm F2.8 GM Standard Zoom and 85mm F1.4 GM Telephoto prime lenses will be available in March for about $2,200 and $1,800, respectively.

Specs

• 11 elements in 7 groups, achromatic lenses in 4 groups
• FF lens
• 1 meter minimum focus distance
• 82 x 97 mm
• 1,010g
• for M mount, Canon RF, Fujifilm GFX, Leica L, Nikon Z and Sony E mounts
• $435 at
  • https://ttartisan.myshopify.com/products/90mm-f1-25
  • https://www.pergear.com/products/ttartisan-90mm-f-1-25
  • https://www.amazon.com/dp/B09PDPC1DQ

Specs

• 13 elements in 10 groups
• XA (extreme aspherical) element and a Super ED glass
• Four XD linear motors in the front and back make AF that is fast, precise and quiet
• Fluorine coating minimizes smudges on the front element
• Floating focus mechanism
• Two customizable Focus hold buttons on the lens barrel
• Focus range limiter
• Linear response MF
• Aperture ring with a click on/off switch
• 11 blade circular aperture
• Maximum magnification of 0.25x
• Minimum focusing distance of 2.3ft.
• Magnesium alloy construction
• Dust and moisture resistant design
• 127mm high, 89 wide
• 950 g
• $1898
  • https://www.bhphotovideo.com/c/product/1462821-REG/sony_sel135f18gm_fe_135mm_f_1_8_gm.html
  • https://www.adorama.com/iso13518gm.html
  • UK - https://www.parkcameras.com/p/7240595G/sony-e-mount-lenses/sony/sony-135mm-lens-f18-gm-fe-series
  • UK - https://www.wexphotovideo.com/sony-fe-135mm-f1-8-g-master-lens-1693544/

Specs

• 16 elements in 13 groups
• Minimum focus distance: 75cm
• Wider than Wide features a 1.6 times squeeze factor
• Immersive Experience – 2.8:1 CinemaScope Aspect Ratio
• Match Perfectly with Full frame Cameras for RF, L, E, Z mount
• Beautiful Oval Bokeh
• Vibrant Lens Flares
• A Maximum Aperture of T2.9
• Solid Build Quality
• For full-frame
• RF, L, E and Z-Mount
• Cinematic housing
• 82mm filter thread
• 1/4”-20 threaded hole
• Aperture blades: 10
• Front diameter: 88mm
• 88×141.3mm
• 1030g (E-Mount)

https://www.indiegogo.com/projects/sirui-50mm-t2-9-1-6x-full-frame-anamorphic-lens--2/coming_soon

Specs

• Full-frame compatible
• Angle of view: 40.5 °
• Open F value: F1.4
• Lens configuration: 8 elements in 6 groups
• Number of aperture blades: 13 elements
• Shortest focal length: Approximately 0.3m
• Focus adjustment: Manual focus
• Compatible mounts: Sony FE, Nikon Z , Canon R
• Weight:475g Dimensions: 76.5x66mm
• Scheduled release date: May 2022

Specs

• $599 price
• Preorder at
  • https://www.bhphotovideo.com/c/product/1383660-REG/rokinon_io14af_c_af_14mm_f_2_8_lens.html

https://tokinalens.com/product/sz_8mm_f2_8_e_fish_eye/

Specs

• 10 elements in 8 groups
• 10 aperture blades
• Sony E mount
• 78 x 91.3 mm
• 625g
• $1059 price
• Available at:
  • https://www.adorama.com/vt65f2b.html

Specs

• 13 elements in 11 groups, with 1 FLD, 1 SLD and 3 aspherical elements
• Inner focus system
• Compatible with high-speed autofocus
• Stepping Motor
• Compatible with Lens Aberration Correction
• Support DMF and AF+MF
• Nano Porous Coating
• Super Multi-Layer Coating
• Aperture ring
• Focus Mode Switch
• Petal-type lens hood (LH656-03)
• Magnetic metal lens cap (LCF62-01M)
• Mount with dust and splash resistant structure
• Support for switching between linear and non-linear focus ring settings (for L-Mount only)
• Compatible with SIGMA USB DOCK UD-11 (sold separately / for L-Mount only)
• Designed to minimise flare and ghosting
• Every single lens undergoes SIGMA's proprietary MTF measuring system
• 9-blade rounded diaphragm
• High-precision, durable brass bayonet mount
• 'Made in Japan' craftsmanship
• Lens construction: 11 groups, 13 elements (1 FLD, 1 SLD and 3 aspherical elements)
• Angle of view: 94.5-degrees
• Number of diaphragm blades: 9 (rounded diaphragm)
• Minimum aperture: F22
• Minimum focusing distance: 22cm
• Maximum magnification ratio: 1:6.7
• Filter size: 62mm
• Dimensions (max diameter x length): 70mm x 72.4mm
• Weight: 370g

Scheme

Specs

• 13 elements in 9 groups
  • three extra-low dispersion elements
• 16.3cm min focusing distance
• 7 apertre blades
• 2x Ultra Macro APO lens
• 53mm x 81mm
• 259 g
• Canon RF, Nikon Z and Sony E mount versions are $449
• https://www.venuslens.net/product/laowa-85mm-f-5-6-2x-ultra-macro-apo/

Scheme and MTF

Features

• E-Mount Lens/Full-Frame Format
• Aperture Range: f/2.8 to f/22
• One XA & One Aspherical Elements
• Four ED Elements & Two Super ED Elements
• Nano AR Coating II
• 4 XD Linear AF Motors
• Optical Steady Shot Image Stabilization
• Dust and Moisture-Resistant Construction
• Eleven-Blade Circular Diaphragm
• $2799
  • at https://www.bhphotovideo.com/c/product/1666363-REG/sony_fe_70_200mm_f_2_8_gm.html/
  • https://www.amazon.com/Sony-Full-Frame-Constant-Aperture-telephoto-SEL70200GM2/dp/B09JCMLP46/
  • https://www.adorama.com/iso70200gm2.html
  • UK https://www.wexphotovideo.com/sony-fe-70-200mm-f2-8-g-master-oss-ii-lens-3019239/
  • DE https://www.calumetphoto.de/product/Sony-SEL-70-200mm-/-2-8-G-Master-2-Objektiv/SONSEL7020028GM2

Specifications

• 20 lenses in 14 groups
• Good optical image stabilization with up to 4 steps advantage
• 1:3.1 max magnification
• 9 diaphragm blades
• 67mm filters
• 76 mm x 175.26 mm
• 859 g
• Canon EF and Nikon F mounts
• February 22, 2018 preorder start
• Will be available in April 2018
• $799, preorder at
  • https://www.adorama.com/tm70210eos.html
  • https://www.bhphotovideo.com/c/product/1393218-REG/tamron_afa034c_700_70_210mm_f_4_di_vc.html

Specs

• F2.8-F22 aperture, 7 blades
• Minimum focusing distance - 0,35m
• 7 elements in 6 groups
• 61,8mm diameter
• 22mm length
• 85.6g weight
• Sony E Mount
• $399
• At https://www.adorama.com/sy35me.html
• July 2017 availablity

A tiny lens with a mighty performance, Samyang AF 35mm F2.8 FE is ideal for daily photography as well as travel photography. This new compact and lightweight lens, together with the existing AF 14mm F2.8 FE and AF 50mm F1.4 FE lenses, now expands Samyang’s autofocus lens line-up to three.

The AF 35mm F2.8 FE weighs just 85g and measures 3.3cm in length, without the hood and rear cap. Thanks to Samyang’s exceptional optical technology, its compact size is packed with features for outstanding image quality. Featuring seven elements in six groups, two aspherical lenses and one high refractive lens plus Ultra Multi Coating to minimise aberration and unnecessary light dispersion, the lens delivers high resolution from the centre to the corners of the image.

Perfect Partner for Everyday Photographers

This new lens is specifically designed to work in harmony with full frame mirrorless cameras in Sony E mount. For full frame sensors, the focal length resembles the human eye the most. For APS-C types for Sony alpha 6000 and 5000 series users the lens is equivalent to approximately 52mm, which is also one of the most popular focal lengths among photographers.

Portability with mighty performance and a 35mm focal length makes this lens the best choice for daily photographers who want to capture every memory as a high quality image. The autofocus is fast and accurate and is ideal for the capture of outdoor events such as hiking, sports events and landscape photography. It also has a minimum focusing distance of 0.35m and is ideal for street, portrait and close focus photography.

$399 price, available in July 2017.

Available at https://www.amazon.com/Rokinon-IO50AF-E-1-4-16-Standard-Prime-Camera/dp/B01J9SR100/

PR

The global optics brand, Samyang Optics (http://www.samyanglensglobal.com) today announced the long-awaited launch of two autofocus lenses: 14mm F2.8 and 50mm F1.4 lenses for Sony E mount Mirrorless cameras with full frame sensor size. The new 14mm and 50mm are the widest and brightest lenses in their classand offer superb quality images to photographers. This launching expands the boundaries of Samyang Optics photo lens line-up from manual focus only, to now include autofocus lenses.

Optimised Optical Design as Full Frame Mirrorless Camera Lens

Both 14mm F2.8 ED AS IF UMC and 50mm F1.4 AS IF UMC are specifically designed to work in harmony with full frame mirrorless cameras in Sony E mount. The flow of light is devised based on the uniqueness of the distance from glass to sensor in mirrorless cameras to create optimal performance. Along with portability of mirrorless lenses, the 14mm F2.8 and 50mm F1.4 are compatible with full frame sensors to deliver the wideness and sharpnessof image to photographers.

The 67mm filter diameter brings the maximum amount of light into the lens to create the best work of light in photography. The 14mm F2.8 is the widest angle available in the market and the F1.4 of 50mm and F2.8 of 14mm apertures are by far the brightest of full frame mirrorless lenses, offeringa beautiful bokeh effect and the best quality images under various exposure conditions.

Based on Samyang Optics’ exceptional optical technology, aspherical lenses have been included in both lenses to minimise aberration and unnecessary light dispersion, delivering high resolution from the centre to the corners of the image.

AF Performance and Ergonomic Design Based on Class-Leading Technology

These new products will be the first autofocus lenses in over 40 years of Samyang’s class-leading core optics technologies. Samyang has captured the essence of world leading image technology with their manual focus lenses and reinterpreted it into autofocus lenses. Photographers now can enjoy the prime manual lens image quality and autofocus lens. These new 14mm F2.8 and 50mm F1.4 are compatible with both phase detect and contrast detect sensors to operate fast and accurate focus detection.

The 67mm filter diameter is also the result of years of R&D for best handling, by adding stability to the photo-taking experience. Also the minimal and sleek design and metal-housing solidify the build quality with the internal focus system.

These two new autofocus lenses from Samyang Optics will be exhibited at the Photo & Imaging 2016 Show in Seoul, South Korea. The lenses will be globally available from July 2016. Further details, pricing and availability will follow.

• 15 lenses in 10 groups (3 special low dispersion lens (ED lens) and 2 glass aspheric lenses)
• Full metal casing
• APS-C sensors focused lens
• 12cm min focusing distance
• Field of view is 113 degrees
• 7 diaphragm blades
• 49mm filter
• ZERO-D lens with lack of distortions
• Available in Fuji X, Sony E and Canon M mounts
• 215 g
• Available for preorder for $499
  • http://www.venuslens.net/product/9mm/ref/5/

Specs

• 13 elements in 10 groups
• Min shooting distance 12.1cm (wide angle) / 30cm (telephoto)
• 55mm filters
• φ65.4 × 74.5mm, E-mount version is φ61.6×76.5mm
• 290g
• $549
  • https://www.bhphotovideo.com/c/product/1667229-REG/sigma_18_50mm_f_2_8_dg_dn.html
  • https://www.adorama.com/sg1850l.html

Specs

• 13 elements in 11 groups
• Two Aspherical Elements
• Two SD Low Dispersion Elements
• 77mm filters
• 0.3m min focus distance
• 84mm x 91,7mm (Canon), 84mm x 89,2mm (Nikon)
• Aperture Range: f/2.8 to f/22
• 9-Blade Diaphragm
• Multi-Coated Elements
• One-Touch Focus Clutch Mechanism
• Internal Focusing Design
• 555g
• $449, available at
  • https://www.bhphotovideo.com/c/product/1512054-REG/tokina_atx_i_af116cfc_atx_i_11_16mm_f_2_8_cf.html
  • https://www.adorama.com/tn1116ica.html

Specs

• Min focus distance - 70cm
• Diaphragm blades - 9
• 16 elements in 10 groups
• 1 aspherical ED lens, 2 aspherical lenses, 1 Super-ED lens, 3 ED lenses and 1 HD lens
• Filter - 72mm
• Size - 79.4 x 160 mm
• Weight - 750 grams

Available at:

• http://www.amazon.com/Olympus-40-150mm-Interchangeable-Panasonic-Cameras/dp/B00NGSLSK4/

Hands-on and previews

• http://www.photographyblog.com/news/olympus_40_150mm_hands_on_photos/

Specs

• 13 elements in 9 groups (1 aspherical lens, one special low-dispersion lens, including one high refractive lenses)
• Number of aperture blades: 15
• Shortest shooting distance: 50cm
• Maximum shooting magnification : 0.12x
• Filters 72mm
• φ76.8mm × 110mm
• 850g
• Sony FE / Nikon Z / Canon RF
• Full frame lens
• $799 at https://www.venuslens.net/product/argus-45mm-f-0-95-ff/

Vazen, a new Chinese cinema lens brand, has announced the pricing and shipping availability of the Vazen 28mm t/2.2 1.8x Anamorphic Lens for Micro Four Thirds (M43) cameras. Vazen had previously launched the 40mm t/2 back in Cinegear 2019. The new 28mm is the 2nd member and the widest of their 1.8x anamorphic line-up. The whole set will contain 3 focal lengths (28mm, 40mm and 65mm) and the 65mm is expected to be out in a few months.

Unlike the 40mm, the new Vazen 28mm features a super compact and lightweight design. Weighing merely 1.59 pounds (0.72kg), it is currently the world’s lightest 1.8x anamorphic lens. Its compactness allows the lens to be used on gimbals or even handheld shooting without a rig. The lens is designed with a 77mm front filter thread for installing ND filters or diopters easily. The entire lens is built up of aluminum and the independent aperture and focus rings are incorporated with 0.8 mod cine gears.

All the Vazen 1.8x anamorphic lenses feature a front anamorphic design. It delivers a butterly smooth oval bokeh, signature blue, but not over saturated, horizontal flare and the widescreen cinematic look. The lens delivered outstanding sharpness, even at wide open, which is unmatched by other anamorphic lenses with the similar squeeze ratio. Similar to other wide anamorphic lenses, the 28mm delivers a relatively cleaner image than its 40mm counterpart and the coming 65mm is expected to have the strongest anamorphic ‘character’.

Vazen chose to adopt a much more complicated 1.8x squeeze design instead of the 1.33x as it creates a much more cinematic look. The 1.8x also produces a cinematic widescreen 2.39:1 aspect ratio to your image when capturing with 4:3 ratio sensors like Panasonic GH5 and Z-cam E2. It also works with the new 2.8k anamorphic mode on Blackmagic Pocket4k or capture open gate via an external monitor. The lens features a ultra-wide 72° horizontal field of view. The closest focusing distance is 2.7” from sensor.

Specs

• Two advanced aspheric and three extra-low dispersion elements
• Nine aperture blades
• Linear focus motor
• Min focus distance - 19cm
• 67mm filters
• Dust and moisture-resistant
• 373 g
• $899 price at
  • https://www.bhphotovideo.com/c/product/1549627-REG/sony_sel20f18g_fe_20mm_f_1_8_g.html
  • https://www.amazon.com/dp/B08556WW56/
• Available in March

Product page

• https://www.sony.com/electronics/camera-lenses/sel20f18g
• https://www.sony.ca/en/electronics/camera-lenses/sel20f18g

Specs

• 11 elements in 7 groups
• Minimum aperture: F16
• FF Lens
• Blades numbers: 10pcs
• Manual focusing
• Clicked Aperture
• Min focus distance - 0.17m
• Made from metal
• 485g
• $219 at
  • https://www.amazon.com/TTArtisan-Fisheye-Emount-Cameras-NEX-F3K/dp/B082WJHBYT/

Specs

• 13 elements in 10 groups
• 2 XA elements, 3 ED elements
• 11 aperture blades for a round aperture
• 24cm close-focus distance
• Internal focusing
• Fluorine coating
• Nano AR coating
• E-Mount Lens/Full-Frame Format
• Aperture Range: f/1.4 to f/16
• Two XA Elements, Three ED Elements
• Nano AR and Fluorine Coatings
• Direct Drive Super Sonic Wave AF Motor
• AF/MF Switch; Internal Focus
• Focus Hold Button
• Physical Aperture Ring; De-Click Switch
• Dust and Moisture-Resistant Construction
• Lightweight: 445g
• $1398 at
  • US - https://www.bhphotovideo.com/c/product/1435887-REG/sony_fe_24mm_f_1_4_gm.html
  • US - https://www.focuscamera.com/sony-alpha-full-frame-e-mount-wide-prime-g-master-lens.html
  • DE - https://www.calumetphoto.de/product/Sony-FE-24mm-F1.4-G-Master-E-Mount-/SONSEL2414GM
  • UK - https://www.wexphotovideo.com/sony-fe-24mm-f1-4-g-master-lens-1676437/

Series will include:

• 7Artisans Vision Series 25mm T1.05
• 7Artisans Vision Series 35mm T1.05
• 7Artisans Vision Series 50mm T1.05

Available for $58

https://www.ebay.com/sch/i.html?_from=R40&_trksid=p2380057.m570.l1313&_nkw=Rockstar+27mm+f%2F2.8