Here's some indispensable advice for navigating a shifting festival landscape. Short of the Week has long been known as an authority on short films. One could even say that it's thanks to platforms like this one that film festivals were ultimately scared into having a "must be premiering at our show" attitude. That's because they had been getting a glimpse at the future. That future has arrived and festivals, whether the programmers like it or not, have been forced to accept it. The internet is far too valuable a tool for filmmakers who, above all else, rightfully seek exposure. Why should we limit ourselves as we murk our way through an environment that is already incredibly difficult to break into? "The end of gatekeepers is inevitable: the Internet provides abundance, not scarcity, and power flows from discovery, not distribution." Read More...
Published By: NoFilmSchool - Wednesday, 18 July, 2018